This rug in the collection is a twist on the concrete damask pattern which is reworked in pale purple. The collaboration is just one example of how can produce bespoke items for design professionals looking for some of the signature eccentricity specified to fit a particular space. Unlike a traditional handmade Persian carpet, each tufted rug is machine woven and digitally printed with the creators vintage design using the same technology as modern carpets in order to ensure the highest consistency and quality. A medium-soft pile gives a good mix of luxury comfort and practicality for both commercial designer applications such as lobbies, hotels as well as the domestic living space. These rugs are available online in a selection of different rug sizes and colours including brown, grey, black colour palettes, bringing a luxury aesthetic to any home or commercial floor.